ABOUT THE AWARDS
Recognition That Connects Brand Achievement With Real Consumer Interest
The Big Brand Report Awards are being created to recognise more than commercial size or advertising spend. They will celebrate the ideas, products, people and experiences that make consumers notice, trust, recommend and remember a brand.
The programme will include awards for established companies, emerging brands, founders, products, collaborations, campaigns, innovation, customer experience and sector-specific achievement. Consumers’ Choice will form an important public-vote section, but it will sit within a much broader awards platform.
Some categories will be determined through consumer voting, while others may use editorial review, independent judges or a combination of evidence, nominations and audience response. The full entry and judging process will be published before nominations formally open.
The awards are intended to create valuable recognition that brands can share with consumers, teams, partners and the media. Winners and finalists may also be featured through Brand Watch, Meet the Brand Founder, relevant industry pages and future awards archives.